MARKETING STRATEGY

In today’s multi-channel, multi-media communication mix, you need to know if your marketing is working. Or not.

From discovery to benchmarks to campaign design to dashboards, we’ll tell you what you need to hear, not what you want to hear. Then we’ll help you get it done.

SALES & MARKETING PLAYBOOKS

We produce playbooks that empower sales and marketing talent. ClearEdge playbooks drive consistency, efficiency and effectiveness so your teams can adopt new technology, find new prospects or close new business.

We expertly apply strategic content organization to increase readability and comprehension with graphic enhancement to present a compelling and engaging look and feel — consistent with your brand and relevant to your audience.

SALES PROCESS DEFINITION

You may think your sales process is clear — but is everyone in the sales and marketing organization singing from the same song sheet?

We help define your process from first touch through close with clear activities, green lights and next steps for each phase. The outcome is a codified and graphically represented sales process to promote consistency and repeatability in customer acquisition.

IMPACT REPORTING

Companies increasingly need to demonstrate their commitment to ESG and sustainability for investors and consumers. Are you ready?

Impact reporting shows your world how much you care about their world. ClearEdge can help you up your game on corporate communications with a beautifully designed, well written report for investors, consumers, regulators and other stakeholders.