Posts tagged as:

brand awareness

Maybe it’s a sign of the times, but many of the SMB companies we talk to are interested in rebranding. The basic identity that someone’s nephew put together for them when they started their company just isn’t cutting it anymore. The bargain website / brochure-ware that did the trick when they “just needed to get Read more

Attract and engage customers with your blog

I once heard a cruel joke about the number of readers for the average corporate blog post being exactly one – the person that wrote it. Sadly, that’s close to the truth for many blogs, but it doesn’t have to be that way. Blogging is an easy way for any company to establish an always-on, Read more

It’s like making new friends. When you first meet, conversations will be superficial. As you learn more about each other you start to discover common interests. Over time, you start to trust one another and are more open to exploring topics that are more relevant on a personal level. In business, the goal is to Read more